Collection: Helsa

Levi’s uses a three-digit numbering system to identify the fit and cut of their jeans. Here are the most popular styles:

• 501® Original: The icon. Straight leg with a classic button fly.
• 505™ Regular: Similar to the 501 but with a zip fly and a slightly roomier thigh.Levi’s uses a three-digit numbering system to identify the fit and cut of their jeans. Here are the most popular styles:
  
  501® Original: The icon. Straight leg with a classic button fly.
  
  505™ Regular: Similar to the 501 but with a zip fly and a slightly roomier thigh.
  
  511™ Slim: A modern favorite. Slim from the hip to the ankle, but not skin-tight.
  
  512™ Slim Taper: For those who want a slim fit with a narrower leg opening at the ankle.
  
  510™ Skinny: The leanest fit, designed for a sharp, close-to-body look.
  
  550™ Relaxed: A comfortable "Dad jean" style with more room in the seat and thigh.

To ensure you have an authentic pair of Levi’s, check these four key "markers of quality":

• The Red Tab: Look for the "Levi’s" tab on the back right pocket. Note: 1 in 100 pairs features a blank red tab with only the ® symbol (this is a trademark protection measure and is still authentic!).
• The Two-Horse Patch: A leather or paper-like patch on the back waistband showing two horses trying to pull a pair of jeans apart.Levi’s uses a three-digit numbering system to identify the fit and cut of their jeans. Here are the most popular styles:
  
  501® Original: The icon. Straight leg with a classic button fly.
  
  505™ Regular: Similar to the 501 but with a zip fly and a slightly roomier thigh.
  
  511™ Slim: A modern favorite. Slim from the hip to the ankle, but not skin-tight.
  
  512™ Slim Taper: For those who want a slim fit with a narrower leg opening at the ankle.
  
  510™ Skinny: The leanest fit, designed for a sharp, close-to-body look.
  
  550™ Relaxed: A comfortable "Dad jean" style with more room in the seat and thigh.

Levi’s uses a three-digit numbering system to identify the fit and cut of their jeans. Here are the most popular styles:

501® Original: The icon. Straight leg with a classic button fly.

505™ Regular: Similar to the 501 but with a zip fly and a slightly roomier thigh.

511™ Slim: A modern favorite. Slim from the hip to the ankle, but not skin-tight.

512™ Slim Taper: For those who want a slim fit with a narrower leg opening at the ankle.

510™ Skinny: The leanest fit, designed for a sharp, close-to-body look.

550™ Relaxed: A comfortable "Dad jean" style with more room in the seat and thigh.The Levi’s 501 Shrink-to-Fit (STF) is made from raw, unsanforized denim. This means the fabric has not been pre-shrunk.

• Pro Tip: To get a custom fit, many enthusiasts buy them two sizes too big in the waist and two sizes too long, then wear them in a warm bathtub to let the denim mold perfectly to their body shape.

Levi’s are known for being true to size, but since denim can stretch, many people follow these rules:

• For 100% Cotton: Choose your exact size; they will feel tight at first but loosen up with 2–3 wears.
• For Stretch Denim (with Elastane): You can often "size down" if you prefer a very snug fit, as these will not shrink.Levi’s uses a three-digit numbering system to identify the fit and cut of their jeans. Here are the most popular styles:
  
  501® Original: The icon. Straight leg with a classic button fly.
  
  505™ Regular: Similar to the 501 but with a zip fly and a slightly roomier thigh.
  
  511™ Slim: A modern favorite. Slim from the hip to the ankle, but not skin-tight.
  
  512™ Slim Taper: For those who want a slim fit with a narrower leg opening at the ankle.
  
  510™ Skinny: The leanest fit, designed for a sharp, close-to-body look.
  
  550™ Relaxed: A comfortable "Dad jean" style with more room in the seat and thigh.

The "Big E" (LEVI'S) on the red tab indicates a pair produced before 1971 or a premium "Vintage Clothing" reproduction. These are highly collectible. Most modern pairs use the "small e" (Levi's) branding.Levi’s uses a three-digit numbering system to identify the fit and cut of their jeans. Here are the most popular styles:

501® Original: The icon. Straight leg with a classic button fly.

505™ Regular: Similar to the 501 but with a zip fly and a slightly roomier thigh.

511™ Slim: A modern favorite. Slim from the hip to the ankle, but not skin-tight.

512™ Slim Taper: For those who want a slim fit with a narrower leg opening at the ankle.

510™ Skinny: The leanest fit, designed for a sharp, close-to-body look.

550™ Relaxed: A comfortable "Dad jean" style with more room in the seat and thigh.

Yes. Levi’s is a leader in sustainable fashion through their Water<Less® technology, which has saved billions of liters of water during the finishing process. They also offer a SecondHand program to promote the circular economy by reselling "broken-in" vintage pairs.Levi’s uses a three-digit numbering system to identify the fit and cut of their jeans. Here are the most popular styles:

501® Original: The icon. Straight leg with a classic button fly.

505™ Regular: Similar to the 501 but with a zip fly and a slightly roomier thigh.

511™ Slim: A modern favorite. Slim from the hip to the ankle, but not skin-tight.

512™ Slim Taper: For those who want a slim fit with a narrower leg opening at the ankle.

510™ Skinny: The leanest fit, designed for a sharp, close-to-body look.

550™ Relaxed: A comfortable "Dad jean" style with more room in the seat and thigh.